{"id":932,"date":"2023-05-27T19:02:44","date_gmt":"2023-05-27T13:32:44","guid":{"rendered":"https:\/\/mybookalert.com\/dev\/gtm360\/?page_id=932"},"modified":"2023-06-30T23:35:16","modified_gmt":"2023-06-30T18:05:16","slug":"services","status":"publish","type":"page","link":"https:\/\/mybookalert.com\/dev\/gtm360\/services\/","title":{"rendered":"Services"},"content":{"rendered":"\n
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Services<\/h1><\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n
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Cross the chasm!<\/h2><\/div>\n\n\n\n

GTM360 offers traditional and digital marketing services to help technology providers to escape the “kiss of death” and \u201ccross the chasm\u201d to enter the mainstream market.<\/p>\n\n\n\n

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What gets you to the chasm does not take you across the chasm<\/h4><\/div>\n\n\n\n
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Before The Chasm<\/h4><\/div>

Tech-oriented
Try out every new thing
Seek bragging rights
Product must be new
Take a leap-of-faith based on PoC
Low propensity to pay<\/p><\/div><\/div>\n<\/div>\n\n\n\n

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After The Chasm<\/h4><\/div>

Business-oriented
Technology must solve a business problem
Product must work as advertised
Product must belong to visible category
Product must fit into existing technology landscape
Willing to pay proportionate to perceived business value.<\/p><\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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Integrated Marketing Services<\/h3><\/div>\n\n\n\n

Our range of traditional and digital marketing services spans outsourced product management, positioning, packaging, targeting, messaging, top and mid-funnel content development, and management of marketing campaigns.<\/p>\n\n\n\n

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PRODUCT<\/h4><\/div>

Outsourced Product Management<\/p>

Read More<\/span><\/path><\/svg><\/a><\/div><\/div><\/div>\n<\/div>\n\n\n\n
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OFFERING<\/h4><\/div>

Positioning, Packaging, Targeting and Messaging<\/p>

Read More<\/span><\/path><\/svg><\/a><\/div><\/div><\/div>\n<\/div>\n\n\n\n
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CONTENT<\/h4><\/div>

Top and Mid-Funnel Content Development<\/p>

Read More<\/span><\/path><\/svg><\/a><\/div><\/div><\/div>\n<\/div>\n\n\n\n
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CAMPAIGN<\/h4><\/div>

Traditional and Digital Marketing Campaign Management<\/p>

Read More<\/span><\/path><\/svg><\/a><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Product Specs<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n
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Marketable Items<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n
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Marketing Collateral<\/figcaption><\/figure><\/div>\n<\/div>\n\n\n\n
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Best Practices<\/figcaption><\/figure><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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Value Delivered<\/h3><\/div>\n\n\n\n

By partnering with us, companies in IT and other technology-intensive industries can<\/p>\n\n\n\n

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Enhance appeal of offering<\/h4><\/div><\/div><\/div>\n<\/div>\n\n\n\n
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Boost sales pipeline<\/h4><\/div><\/div><\/div>\n<\/div>\n\n\n\n
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Increase ticket size<\/h4><\/div><\/div><\/div>\n<\/div>\n\n\n\n
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Improve conversion<\/h4><\/div><\/div><\/div>\n<\/div>\n\n\n\n
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Shorten sales cycle<\/h4><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

SUCCESS STORIES<\/strong><\/p>\n\n\n\n

<\/a>ENTERPRISE MOBILITY SOLUTIONS PROVIDER MULTIPLIES DEAL SIZE<\/a><\/p>\n\n\n\n

SAP SERVICES PARTNER ENTERS FORTUNE 500 CORPORATION<\/a><\/p>\n\n\n\n

PAYMENTS SOLUTIONS PROVIDER BOOSTS SALES PIPELINE<\/a><\/p>\n\n\n\n

AMERICAN NETWORK SECURITY VENDOR SHORTENS SALES CYCLE AND INCREASES LEAD TO DEAL CONVERSION <\/a><\/p>\n\n\n\n

SAAS VENDOR EXPANDS INTO NEW INDUSTRIES <\/a><\/p>\n\n\n\n

EBILL VENDOR INCREASES UPSELLS AND IMPROVES WIN-RATES <\/a><\/p>\n\n\n\n

IT SERVICES COMPANY GAINS MASSIVE VISIBILITY WITHOUT ANY ADVERTISING <\/a><\/p>\n\n\n\n

CORPORATE GIFT SUPPLIER PIVOTS TO BECOME TECHNOLOGY COMPANY<\/a><\/p>\n\n\n\n

RELATED ARTICLES<\/strong><\/p>\n\n\n\n

INTERNET HAS CHANGED B2B BUYING BY 45 PERCENT<\/a><\/p>\n\n\n\n

ROLE OF ANALYTICS FOR B2B WEBSITES<\/a><\/p>\n\n\n\n

USE ASPO TO BOOST COLD CALL SUCCESS RATE<\/a><\/p>\n\n\n\n

CREATING ASPO TO BOLSTER COLD CALL SUCCESS RATE<\/a><\/p>\n\n\n\n

CALLING BS OF DISRUPTION OF B2B SALES<\/a><\/p>\n\n\n\n

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WEBMAIL<\/a>
SITEMAP<\/a>
PRIVACY POLICY<\/a>
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INDUSTRIES<\/strong>
SAAS<\/a>
IT PRODUCTS<\/a>
IT SERVICES<\/a>
BFSI & FINTECH<\/a>
STARTUPS<\/a>
MOBILITY<\/a>
MNC<\/a>
ACQUIRERS<\/a>
ABOUT US<\/a><\/strong>
WHY GTM360?<\/a><\/strong>
CUSTOMERS<\/a><\/strong>
CONTACT<\/a><\/strong>
BLOG<\/a><\/strong><\/p><\/div><\/div>\n<\/div>\n\n\n\n

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<\/div>

SERVICES<\/strong>
CROSS THE CHASM!<\/a>
PRODUCT<\/a>
OFFERING<\/a>
CONTENT<\/a>
MARKETING COLLATERAL LIBRARY<\/a>
CAMPAIGN<\/a>
DIGITAL MARKETING+<\/a><\/strong>
CONSULTING<\/strong>
CRO<\/a>
A\/B TESTING<\/a>
WEBSITE ANALYTICS<\/a>
SALES CONTRACTING<\/a><\/p><\/div><\/div>\n<\/div>\n\n\n\n

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PRODUCTS<\/strong>
SAP MAILING LIST<\/a>
EMAIL360 Leadgen<\/a>
HEATMAP360 Sentiment Analyzer<\/a>
MARCOL360 Marketing Collateral Portal<\/a>
MICROSITE360 Landing Page<\/a>
TECHSEARCH360 Analyst Search Engine<\/a><\/p><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n

Copyright 2023 GTM360 Marketing Solutions Private Limited. All rights reserved.<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

Cross the chasm! GTM360 offers traditional and digital marketing services to help technology providers to escape the “kiss of death” and \u201ccross the chasm\u201d to enter the mainstream market. What gets you to the chasm does not take you across the chasm Integrated Marketing Services Our range of traditional and digital marketing services spans outsourced …<\/p>\n

Services<\/span> Read More »<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"disabled","theme-transparent-header-meta":"disabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"class_list":["post-932","page","type-page","status-publish","hentry"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"skr","author_link":"https:\/\/mybookalert.com\/dev\/gtm360\/author\/skr\/"},"uagb_comment_info":0,"uagb_excerpt":"Cross the chasm! GTM360 offers traditional and digital marketing services to help technology providers to escape the “kiss of death” and \u201ccross the chasm\u201d to enter the mainstream market. What gets you to the chasm does not take you across the chasm Integrated Marketing Services Our range of traditional and digital marketing services spans outsourced…","_links":{"self":[{"href":"https:\/\/mybookalert.com\/dev\/gtm360\/wp-json\/wp\/v2\/pages\/932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mybookalert.com\/dev\/gtm360\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mybookalert.com\/dev\/gtm360\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mybookalert.com\/dev\/gtm360\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mybookalert.com\/dev\/gtm360\/wp-json\/wp\/v2\/comments?post=932"}],"version-history":[{"count":127,"href":"https:\/\/mybookalert.com\/dev\/gtm360\/wp-json\/wp\/v2\/pages\/932\/revisions"}],"predecessor-version":[{"id":2849,"href":"https:\/\/mybookalert.com\/dev\/gtm360\/wp-json\/wp\/v2\/pages\/932\/revisions\/2849"}],"wp:attachment":[{"href":"https:\/\/mybookalert.com\/dev\/gtm360\/wp-json\/wp\/v2\/media?parent=932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}